The King of Zembla

It's taken us a while, but we have slowly come to the conclusion that Kerry can win the debate, lose the "flip-flop" label, end the cojones war, galvanize the electorate, dominate media coverage, and reframe the issues by the judicious application of a single word:

Bullshit.

Said out loud, on national television, in front of the children, to Bush's face.

The key, of course, is not to back down when the manufactured outrage inevitably erupts. "How could you stand there on national television and say that the president's policies are, um, b.s.?"

"I didn't say they were b.s. I said they were bullshit."

"How could you say that?"

"Because it's true. The president's policies ARE bullshit." Followed by a laundry list of Bushian bullshit which any good Democrat could recite in his sleep.